Makro Product Analytics

Makro Product Analytics is the SKU-level workspace for your Makro catalog. It helps you review sales performance, returns performance, fulfillment data, and basic listing information for each product within a selected date range.

The page remembers filters, sorting, visible columns, and page size per store, so repeated analysis is faster.

What You Can See in the List

This page is not just a product table. It is a configurable analytics view for your catalog.

Basic information

• Product image

• Product title

• Listing ID

• SKU ID

• FSN ID

• Product status

• Created date

Selling and fulfillment data

• Selling Price: Current Makro price

• Fulfillment: Displayed as FBS or FBM

• Optional logistics fields

  • Procurement
  • Shipping Provider
  • Lead Time

Sales block

The sales column compares:

• Current selected period orders, units, and revenue

• Historical total orders, units, and revenue

Returns block

The returns column compares:

• Current selected period return count and refund amount

• Historical total return count and refund amount

Quick actions

• Click the product title to open the product detail page in a new tab

• Click Open to jump directly to the Makro storefront page

Filters, Presets, and Sorting

The page supports both common filters and more structured custom filtering.

Common filters

• Keyword Search: Search by Listing ID, SKU ID, FSN ID, or title

• Date Range: Defaults to the last 30 days

• Status: Focus on a specific product status

• Fulfillment: Separate FBS and FBM listings

Advanced filter fields

Custom filtering also supports:

• Brand

• Vertical

• Fulfillment

• Status

Sort fields

You can sort by:

• Net Revenue

• Net Orders

• Net Units

• Return Orders

• Return Amount

• Return Rate

• Selling Price

• Created Date

• Title

• Brand

• Vertical

• Fulfillment

• Status

Presets

If you frequently review the same slice of catalog data, save a preset. This is useful for views like “FBS only”, “high-return SKUs”, or “a specific vertical sorted by revenue”.

Column Settings and Table View

The column selector lets you show or hide these modules:

• Image

• Identifiers

• Title

• Status

• Created date

• Price

• Fulfillment

• Logistics

• Sales data

• Return data

• Actions

The table supports pagination with 20 / 50 / 100 rows per page. For faster issue triage, keep only the core columns visible; for reporting, enable both sales and return blocks together.

Product Detail Page

Clicking a product title opens the detail page for deeper SKU analysis.

Overview section

• Product title and image

• Listing / SKU / FSN

• Selling price

• Specification dimensions

• Category

• Fulfillment

• Weight

• Brand

Summary cards

The detail page shows:

• Net Orders

• Net Units

• Net Revenue

• Return Orders

• Return Quantity

• Return Rate

• Refund Amount

Trend chart

The product trend chart supports:

• Revenue

• Selling Price

• Orders

• Units

You can toggle each line from the legend to focus on the metric you care about.

Returns detail table

The bottom table includes return records for the selected product and date range, including:

• Return ID

• Reason

• Sub-reason / comments

• Quantity

• Amount

• Status

• Tracking

• QC status

• Requested date

• Completed date

When a SKU has an unusually high return rate, the detail page is usually the fastest place to understand why.

Typical Use Cases